Twitter’s New Lifeline Feature in Japan Helps People Find Relevant Accounts Quickly During Emergencies

submitted by Janine Rees - by Matthew Panzarino - September 22, 2012

Twitter just launched a very cool feature in Japan called Lifeline. It allows Japanese users of Twitter to use their postal code to find and follow local accounts that are important in emergencies.

These could be accounts that are maintained by city, district or prefecture governments, which will be updating in the event of natural disasters or emergencies. These accounts could also include local media and utility companies that are informing customers about electricity outages or other necessary services.

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